Need help marketing your brand new business without a lot of money to burn? Turn to Branding Creatively for marketing options that fit your needs and your budget.
Perhaps you’re thinking about starting a new home-based business, but you know your current home doesn’t have enough space to accommodate it. You know that moving is inevitable if you want to realize your vision.
But can you really move and start a new business at the same time? The short answer is “Yes, you can.” With a planned approach, you can bring it all together.
How Much Can You Afford?
You need to be able to answer this question before you can proceed with a home purchase. In doing so, it will help you plan ahead and not overextend yourself.
To figure out how much you can afford, start by creating a budget. Then, compare your budget with your monthly expenditures. If there’s a difference between what you spend and what you can afford, you should rethink how you spend your money.
Get Pre-Approved
Before you move into your dream home and start your home-based business, you need to get pre-approved for a loan. This will tell you what your chances for approval are and whether it’s worth it to press forward with your business plan.
There are a few things you need to keep in mind when applying for a loan.
- First, make sure you have a good credit score.
- Second, be sure to keep your loan payments on time.
- Third, be sure to understand the loan terms.
- Fourth, don’t take out a bigger loan than you need.
Any of these things can ultimately affect your credit and interest rates and make it harder to get a loan later on.
Find a Real Estate Agent
A real estate agent can help you find a home and make an offer. However, you can do this too if you have experience and know the area well.
If you don’t have experience looking for a home or making an offer, a real estate agent can guide you and help you find a home. That will save you time and help you avoid making mistakes that a real estate agent might catch for you.
Establishing Your Business
In the midst of your home purchase planning, you can also start the process of establishing your business. The bare minimum tasks necessary to launch your venture includes a solid business plan, acquiring any necessary licenses or permits, registering your business with the state and building a website. Additional components include purchasing hardware and software, implementing an accounting system, determining your invoicing methods and opening a business bank account.
Marketing Your Business
After you’ve established your business, it’s time for brand awareness. The best way to achieve this is by creating a memorable brand logo for your company.
You can make strong first impressions on potential clients by choosing the right logo. You will also stand out from your competition, depending on the location.
New business owners with limited marketing experience will do well to work with an agency like Branding Creatively to create the ideal logo, color scheme and possibly even a slogan or company motto. This agency can also help you better craft your website, assist with social media and help you connect with Amazon.
If social media is your thing, you don’t necessarily have to pass it off either. Initially, make a point to add regular posts to FaceBook, Instagram or any other preferred platform. You can also take purchase advertisements, and create ads yourself. For example, when you use a FaceBook ad template, a lot of the guesswork is taken out of the equation, and you can quickly design the perfect ad with all the elements you want: your logo, preferred fonts, colors, etc. and then immediately post!
So we’ve touched on the biggest tasks related to buying a home and starting a business at the same time. There is much more to consider with this sort of undertaking; however, with the above tips, you have a great roadmap to help you get started. Good luck!
Photo by Tima Miroshnichenko
