Done-for-You vs DIY Marketing: Which One Is Costing You More?

Visual representation of DIY marketing — Do It Yourself concept

When it comes to growing your small business, marketing is non-negotiable—but which approach actually serves you better: Done-for-You vs DIY Marketing? While DIY might seem more budget-friendly at first, it could be quietly draining your time, energy, and even profits. In this post, we’ll explore the real cost breakdown of each method so you can […]

Why Organic Traffic Still Wins in 2025

Notebook sketch showing multiple sources of website traffic, emphasizing organic search as a key strategy

In 2025, one thing remains true for digital marketing: organic traffic is still one of the most reliable, cost-effective ways to grow your business. While social media platforms change constantly, search engine traffic remains steady, intentional, and high-converting. If you’ve been focusing all your energy on short-term social growth, it’s time to reconsider your strategy. […]

Outdated Website or Brand? Try a Quick Refresh

Registration form displayed on an outdated website or brand interface, viewed on a laptop

Have you been ignoring signs that your outdated website or brand needs a refresh? Slow loading times, broken links, and off-brand messaging can all drive potential customers away. The good news? It might be easier (and faster) to fix than you think. Why You Shouldn’t Ignore an Outdated Website or Brand First impressions matter—and your […]

Web Design for Small Businesses: Is Your Website Outdated?

Business Leadership

Web design isn’t just about looks — it’s about performance. If your current website feels outdated, slow, or hard to use, it might be costing you more than you think. In fact, 79% of business owners report being unhappy with their website. That’s nearly 8 out of 10 — and many of them say their […]

New: Free ADA Compliance Plugin for Elementor Websites

A few years ago, we introduced an ADA compliance plugin to help our clients build accessible websites and stay ahead of legal requirements. Accessibility isn’t just a trend — it’s a necessity for businesses that value inclusivity, improved user experience, and SEO performance. Now, we’re excited to share that our ADA plugin is now available […]

Boosting Your Business: Tips to Secure More Customer Referrals

In today’s highly competitive business landscape, customer referrals can make or break a small business. Referrals from satisfied customers contribute to a business’s credibility and help drive organic growth. However, as a small business owner, simply providing excellent products or services isn’t enough to guarantee referrals. It’s crucial to be proactive in seeking out and […]

Is your website ADA-compliant?

Making your website accessibility ADA-compliant involves a combination of design, development, and testing. Here are some key steps you can take to ensure that your website is accessible to people with disabilities: Choose an accessible content management system (CMS): If you’re building a new website, choose a CMS that prioritizes accessibility. Popular options include WordPress, […]

Coordinating Your Interior Design Business: It Starts With A Plan

Just as you painstakingly measure each project, select colors, and decide on furniture, getting your official interior design business up and running begins with planning. For most of us, this means writing a business plan, which is a roadmap you can follow down the path of your own success. Today’s tips can help you get […]

Tips and Advice for Increasing a Small Businesses Website Traffic

Many small businesses may feel like they are playing at a disadvantage in the era of e-commerce, lagging behind the national giants who are further ahead in their technological infrastructure. However, the statistics reveal that there is much reason for optimism–some 70% of modern shoppers prefer to use online shopping as a way to support […]

Overcoming Your Fears When Starting Your Business

Starting Small Business

Are you drawn to the idea of starting your own business, but worried about the financial risks and possible failure of your endeavor? You may be concerned about your lack of capital, insufficient skills, or a number of other perceived barriers that could stop you from becoming a successful entrepreneur. If you’re hesitant to take […]

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